WorkCast Webinar Platform
Ramp up engagement, generate leads, share expertise, grow your business, and most importantly - create memorable experiences for your audience, wherever they are with WorkCast's powerful webinar platform.
.png?width=850&height=600&name=webinar-examples%20(1).png)
What is a Webinar?
A webinar is an online seminar that allows you, or a presenter, to connect with your audience and share information online. ‘Web’ + ‘seminar’ = ‘webinar’.
Webinars normally take the form of a presentation and often combine PowerPoint slides, webcams, a screenshare, pre-recorded mp4s, and accompanying audio. They can be presented live, simulive, or on-demand. Webinars can be used for corporate communications, lead generation, product demonstrations and so much more!
WorkCast Offers Four Main Types Of Webinars
Your Webinar, Your Way. No matter what your webinar aims are, we've got a set-up to suit your needs that'll also look ridiculously good.

Live Webinars
Live webinars are an essential tool in any marketer’s toolbox. They are renowned for their interactivity - as attendees can interact with presenters in real-time.
Attendees can participate in polls, fill out surveys, ask questions and chat with the host, live and in real-time. All of this maximizes attendance, with over 60% of attendees viewing your webinar live rather than on-demand, drives engagement and increases audience retention.

On-Demand Webinars
On-demand webinars are pre-recorded (or re-purposed content from previous webinars), edited, and approved by your team prior to publishing the content. This allows your team to perfect the webinar presentation before delivering it to your audience.
On-demand makes your webinar more accessible to a global audience by allowing them to access it anytime, from any device, anywhere in the world once it is published.
With on-demand webinars from WorkCast, you can extend the lifespan of your content and create evergreen content that can be accessed for years to come.
Plus, this can all be done within the WorkCast platform. And yes, you can even record your content on the platform too!

Simulive Webinars
Simulive webinars are the result of combining a pre-recorded webinar with live interactions and engagement. Simulive webinars offer your audience all of the benefits of a live webinar, while providing your presenters more flexibility, the ability to review their presentation before it airs, and the luxury of getting to focus on one task at a time.
With Simulive webinars from WorkCast, you can combine pre-recorded presentations with live elements like Q&A, polls, surveys, and more.
They can also help you extend the life of your content by allowing you to re-run previously live webinars, as well as run chase the sun webinars across different timezones.

Sponsored Webinars
Sponsored webinars are online seminars that connect audiences to webinar hosts. The only difference between traditional webinars and sponsored webinars is that the latter involves paying a third party to organize and promote your webinar to their audience.
Sponsored webinars are not only an effective means of mass communication but a lucrative one - as publishers are able to charge tens of thousands for webinar sponsorship.
In fact, 73% of marketers say webinars are one of the best ways to generate quality leads, which is why sponsored webinars are becoming increasingly popular with brands who are looking to boost lead generation and revenue.
Give Your Audience a Better Webinar Experience
With WorkCast webinars, you can create engaging experiences that deliver results.

Generate Leads
73% of marketers say webinars are the best way to generate quality leads.
✔️ Optimized Templates
✔️ Powerful Engagement Tools
✔️ Integrate With Your CRM

Global Reach
Browser-based technology removes barriers for you and your attendees.
✔️ Global Audiences
✔️ Thousands of Attendees
✔️ Available On Any Device

Flexibility
Webinars that fit you and your business.
✔️ Live, Simulive, and On-Demand
✔️ Self-Service Options
✔️ Premium Support Available

Marketing
✔️ Seamless Brand Experiences
Create webinars that are on brand and optimized to convert.
✔️ Expanded Reach
Host webinars of thousands, reaching your audience whenever they are, so you can reach your lead generation targets.
✔️ Actionable Insights
Comprehensive, real-time data integrated directly with your tech stack so you can understand how your audience interacts with your content.

Knowledge Sharing
✔️Powerful Engagement Tools
Create immersive experiences with our engagement wall, polls and surveys, screen share and more.
✔️Resource at Your Fingertips
Attach resources directly in your webinars.
✔️Certifications
Create CPD programs, complete with certificates for your attendees.

Corporate Communications
✔️ Scale Your Engagement
Reach thousands of attendees and engage with them at scale.
✔️ Secure and Reliable
Hosted on AWS, you can be confident your webinars will be secure and run without issue.
✔️ Powerful Integrations
Data that flows right into your CRM so you can keep track of your important data.
Why Choose the WorkCast Webinar Platform?
Enterprise-level service and software. Whatever events you run. WorkCast's online event solutions are feature-packed and flex with you to suit your exact business needs.
We pride ourselves on delivering an industry-leading level of service and support.

Video
Seamlessly include videos in your webinar for a dynamic webinar experience.

Branding

Audience Engagement

Watch Anywhere
Webinars optimised for every device, available to watch anywhere.

Powerful Integrations

Reporting & Analytics

Incredible Support
Help when you need it, never pestered when you don't.

Innovation
We're always working on new features to bring to our customers to make their WorkCast experience the best it can be.

Webinar Library
Your hub for showcasing your webinars past, present, and future.
Webinar FAQs
A webinar is an online seminar that allows you, or a presenter, to connect with your audience and share information online. Simply put, webinar means: web + seminar = webinar.
Webinars are either live or on-demand events and take place on the internet in the form of a presentation, discussion, lecture or conference. Using a combination of assets, webinars use of slides, webcams, a screenshare, pre-recorded MP4s and accompanying audio.
Webinars can be used for corporate communications, lead generation, product demonstrations and more. They reach audiences ranging from one person to thousands of people. Audiences sign-up using a registration form, then attend either a live or pre-recorded event.
When it comes to hosting your own webinar, you can create a webinar from scratch in 10 easy steps:
- Choose your organizer, presenter and moderator
- Select your webinar format i.e. presentation, discussion, Q&A, etc
- Design your assets and video for your webinar
- Select your webinar platform, like WorkCast
- Set up your webinar presentation in the right environment with suitable equipment
- Promote your webinar using social media, email marketing, landing pages, and website banners
- Choose the best day and time to run your webinar for maximum attendance
- Select your topic and create engaging content to captivate your audience
- Practice, practice, practice - do several dry runs
- Follow up with your audience post-webinar and send them a follow-up email with a link to the recorded webinar to extend its shelf life
People often ask: “What’s the purpose of a webinar?” Webinars are powerful tools for marketers and present many advantages. The top 3 benefits of webinars include the following:
- Increase your engagement
Webinars allow you to interact with your audience and have meaningful two-way communication, rather than just talking at them. Your audience can ask questions, answer polls and engage directly with you in real-time. - Supercharge your lead generation
Webinars are an effective way to increase your lead generation. By presenting on a topic relevant to your industry, you’ll not only position your company as a thought leader, but you’ll also introduce new leads to your business. - Awesome brand experience
Webinars help you to make your brand stand out. Great webinars should be fully customizable, so you can create a fun and engaging brand experience for your audience.
“Are webinars effective?” The short answer: yes. Measuring the ROI of webinars can be difficult at times, however, webinars increase audience engagement, boost your lead generation and create awesome brand experiences for your attendees. You’re essentially building trust with your audience and creating value for lead prospects throughout the entire customer journey - from awareness to closed deal.
Webinars are effective as they help to generate sales for businesses by generating high-quality leads that your sales team can later use to initiate personalized outreach.
As long as marketers understand how to best utilize webinars, then companies can continue to use this cost-effective B2B marketing tool successfully in the future.
Whatever your business goals, or budget, we have a price and package to suit your needs.
Solo
Our Solo package is for those who want to date us before they commit long-term (don’t worry, we promise we’ll pull out all the stops). Solo gives you a launchpad to learn WorkCast’s best practices and experiment with all the fun things our platform can do for three months. You’ll have access to key platform features, one branded template, access for one user, an attendee capacity of up to 500, and premium support.
Lite
Our Lite self-service package gives you all the essentials you need to create webinars that pack a punch. Lite enables you to run live and on-demand webinars using our platform for up to 500 attendees. Lite gives you an all-access pass for our platform features, plus one branded template, access for two users, and leading integration capabilities with popular SAAS tools.
Pro
Our Pro package is a step up from Lite. It’s packed with all of the platform features you get with Lite, but with a few extras. Pro users benefit from three branded templates, an attendee capacity of up to 5000, one webinar library, access for five users, and leading integration capabilities with popular SAAS tools.
Enterprise
Our Enterprise package is crafted to meet your needs to an absolute tee. Think ice cream sundae. You choose your favourite flavours, sauces, sprinkles, cream, and any kind of fruit you want on top. It’s bespoke, it’s unique, and it’s made just for you.
Pricing
We build our packages to suit your exact needs so you will need to contact our sales team for a quote.
Absolutely. You can get hands-on experience with our 14-day free trial. You’ll be able to experiment with our platform features, have a go at creating a webinar, and get your teeth into our data and analytics capabilities.
Absolutely. You can request a free demo with one of our experts who will take you through our platform and show you how it works.
Yes, you can. Our Solo package is pay-per-use and gives you 3-month access to create, run, and report on your webinar.
Yes, you can. Our Lite, Pro, and Enterprise packages are offered as annual licenses which can be paid monthly.


.png?width=300&height=200&name=Untitled%20(300%20%C3%97%20200px).png)
Webinar Resources
Our webinar experts have put together some the best advice for how to create webinars that convert, delight, and grow your business.
WorkCast Webinar Support
WorkCast offers support packages that work for you. Build your best virtual conference with self-service or premium support options.
WorkCast Webinars
Get tips and tricks, best practice, and great customer examples, all from Team WorkCast.
The Ultimate Webinar Handbook
Learn about essential virtual conference best practices. Provide a better attendee experience and generate a better return from your conference.