WorkCast's webinar platform was created in 2008 as a solution to a problem: how do we make webinars that are easy to use and as simple to scale as video?
Since then, WorkCast has run over 8,000 events for more than 1 million attendees across 20 countries. We have worked with some of the world's biggest and fastest growing companies - such as Sony, NHS, AutoDesk, Bombora and more - to deliver webinars for thousands of attendees. These events were run as both standalone webinars for mass communication and as part of Enterprise-level virtual events, such as virtual conferences, open days and more.
Our cloud-based webinar hosting platform is secure and requires no plugins, downloads or barriers, so you can easily host your webinar, anywhere, anytime, on any device.
A webinar is an online seminar that allows you, or a presenter, to connect with your audience and share information online. ‘Web’ + ‘seminar’ = ‘webinar’.
Webinars normally take the form of a presentation and often combine PowerPoint slides, webcams, a screenshare, pre-recorded mp4s, and accompanying audio. They can be presented live, simulive, or on-demand. Webinars can be used for corporate communications, lead generation, product demonstrations and so much more!
WorkCast currently offers four main types of webinars, including:
WorkCast currently offers three different webinar formats as part of our standard packages*:
*Bespoke or customized offerings are also available.
Webinars aren't easy. But, WorkCast takes the stress out of webinars with premium support options, so you can focus on the more important stuff - like creating engaging content for your attendees.
A webinar is an online seminar that allows you, or a presenter, to connect with your audience and share information online. Simply put, webinar means: web + seminar = webinar.
Webinars are either live or on-demand events and take place on the internet in the form of a presentation, discussion, lecture or conference. Using a combination of assets, webinars use PowerPoint slides, webcams, a screenshare, pre-recorded MP4s and accompanying audio.
Webinars can be used for corporate communications, lead generation, product demonstrations and more. They reach audiences ranging from one person, to thousands of people. Audiences sign-up using a registration form, then attend either a live or pre-recorded event.
When it comes to hosting your own webinar, you can create a webinar from scratch in 10 easy steps:
People often ask: “What’s the purpose of a webinar?” Webinars are powerful tools for marketers and present many advantages. The top 3 benefits of webinars include the following:
1. Increase your engagement
Webinars allow you to interact with your audience and have meaningful two-way communication, rather than just talking at them. Your audience can ask questions, answer polls and engage directly with you in real-time.
2. Supercharge your lead generation
Webinars are an effective way to increase your lead generation. By presenting on a topic relevant to your industry, you’ll not only position your company as a thought leader, but you’ll also introduce new leads to your business.
3. Awesome brand experience
Webinars help you to make your brand stand out. Great webinars should be fully customizable, so you can create a fun and engaging brand experience for your audience.
“Are webinars effective?” The short answer: yes. Measuring the ROI of webinars can be difficult at times, however, webinars increase audience engagement, boost your lead generation and create awesome brand experiences for your attendees. You’re essentially building trust with your audience and creating value for lead prospects throughout the entire customer journey - from awareness to closed deal.
Webinars are effective as they help to generate sales for businesses by generating high-quality leads that your sales team can later use to initiate personalized outreach.
As long as marketers understand how to best utilize webinars, then companies can continue to use this cost-effective B2B marketing tool successfully in the future.
So, you want to know how much the WorkCast webinar platform will cost? Whatever your business goals, or budget, we have a price and package to suit your needs.
Firstly, we have the Present+ self-service webinar package, which costs £95 (approx $116 USD) per month and allows you to run up to live and on-demand webinars using our platform for up to 500 attendees. Features for this plan include having access to 3 events experiences per month, embedding events on your website, webcam & screenshare, polls, event reporting and HubSpot workflows.
The second tier of our webinar packages is the Producer package, which costs £395 (approx. $480 USD) per month and enables you to run live and on-demand webinars and virtual events for up to 5,000 people. You’ll benefit from the ability to host on-demand recordings and upload video content with this plan, as well as having access to 5 event experiences, 1 custom experience, embedding, polls, webcam & screenshare and more.
The third tier of WorkCast’s webinar plans is the Enterprise plan, which is considered the “full white glove experience”, as it is fully managed and supported by our Events and Customer Success teams. It encompasses bespoke requirements, allows you run live and on-demand webinars, virtual events, live video streams and webcasts for up to 50,000 people. Features for this webinar package include multiple event experiences, custom experiences, advanced reporting and polling, integrations and much more.
However, the cost of this plan depends on your business requirements, so for a quote you will need to contact WorkCast to speak to one of our experts.
If you’re still in the deciding whether WorkCast is the right webinar platform for you and your business, then you’ll be happy to know that you can try WorkCast for free with our 14-day trial.
With our free webinar trial of WorkCast Stratus, the most powerful webinar platform on the planet, you’ll be able to run live webinars with no plugins, no downloads and no barriers for attendees, create custom, branded webinars and create bespoke landing pages and event emails.
With our webinar trial you can supercharge your lead generation, increase audience engagement and grow your business - all completely free of charge.
Want a free demo of WorkCast's platform before you purchase? No problem. You can request a free demo of WorkCast Stratus to receive a free customized webinar demo for your project with one of our webinar experts.
You’ll also receive case studies that are relevant to you and your sector and insight into webinar success, best practices, prices and packages.
WorkCast has multiple webinar packages to suit your business needs. The short answer is yes, you can pay per use. If you wish to purchase a one-off managed webinar you can speak to one of our webinar experts to discuss your individual webinar requirements, so that we can give you a quote.
In the meantime, you can get a free demo of WorkCast Stratus to determine whether our platform is suitable for your business needs.
WorkCast was built for video so you can easily embed it in your presentation and broadcast to any device.
Our seamless branding capabilities mean there is no break in the brand experience for your audience.
Polls, surveys, questionnaires, chats, Q&As, and more means your webinars are interactive and your audience is engaged.
WorkCast’s innovative cloud-based technology means your webinars can be accessed on any device.
HubSpot, Salesforce, Marketo, Eloqua and more. No matter what platform you use, WorkCast can provide seamless integration.
Real time analytics and comprehensive reporting data mean you can identify the hottest prospects for your sales team.