Live Webinars

Live webinars are an essential tool in any marketer’s toolbox. Where on-demand webinars are available to view anytime, live webinars are just that - streamed live to your audience.

A webinar is an online seminar that allows you, or a presenter, to connect with your audience and share information online. Simply put, webinar means: web + seminar = webinar.

Webinars are either live or on-demand events and take place on the internet in the form of a presentation, discussion, lecture or conference. Using a combination of assets, webinars use PowerPoint slides, webcams, a screenshare, pre-recorded MP4s and accompanying audio.

Webinars can be used for corporate communications, lead generation, product demonstrations and more. They reach audiences ranging from one person, to thousands of people. Audiences sign-up using a registration form, then attend either a live or pre-recorded event.

People often ask: “What’s the purpose of a webinar?” Webinars are powerful tools for marketers and present many advantages. The top 3 benefits of webinars include the following:

1. Increase your engagement

Webinars allow you to interact with your audience and have meaningful two-way communication, rather than just talking at them. Your audience can ask questions, answer polls and engage directly with you in real-time.

2. Supercharge your lead generation 

Webinars are an effective way to increase your lead generation. By presenting on a topic relevant to your industry, you’ll not only position your company as a thought leader, but you’ll also introduce new leads to your business. 

3. Awesome brand experience 

Webinars help you to make your brand stand out. Great webinars should be fully customizable, so you can create a fun and engaging brand experience for your audience.

When it comes to hosting your own webinar, you can create a webinar from scratch in 10 easy steps:

1. Choose your organizer, presenter and moderator
2. Select your webinar format i.e. presentation, discussion, Q&A, etc
3. Design your assets and video for your webinar
4. Select your webinar platform, like WorkCast Stratus
5. Set up your webinar presentation in the right environment with suitable equipment
6. Promote your webinar using social media, email marketing, landing pages and website banners
7. Choose the best day and time to run your webinar for maximum attendance
8. Select your topic and create engaging content to captivate your audience
9. Practice, practice, practice - do several dry runs
10. Follow up with your audience post-webinar and send them a follow-up email with a link to the recorded webinar to extend its shelf life

We understand that hosting a live event can be nerve-racking, which is why we offer a pre-recorded, or Simulive, webinar option. With our pre-recorded webinars, you can record your live presentation from anywhere, without specialist equipment and you can redo audio, transitions and more if you’re not happy with them. 

The only restriction with pre-recorded webinars is that if you want to do a live Q&A, you will need to dial in to the phone number provided by the platform when the slideshow finished playing to answer answer the audience’s questions.

Learn more about Simulive webinars

So, you want to know how much the WorkCast webinar platform will cost? Whatever your business goals, or budget, we have a price and package to suit your needs.

Firstly, we have the Present+ self-service webinar package, which costs £95 (approx $116 USD) per month and allows you to run up to live and on-demand webinars using our platform for up to 500 attendees. Features for this plan include having access to 3 events experiences per month, embedding events on your website, webcam & screenshare, polls, event reporting and HubSpot workflows.

The second tier of our webinar packages is the Producer package, which costs £395 (approx. $480 USD) per month and enables you to run live and on-demand webinars and virtual events for up to 5,000 people. You’ll benefit from the ability to host on-demand recordings and upload video content with this plan, as well as having access to 5 event experiences, 1 custom experience, embedding, polls, webcam & screenshare and more. 

The third tier of WorkCast’s webinar plans is the Enterprise plan, which is considered the “full white glove experience”, as it is fully managed and supported by our Events and Customer Success teams. It encompasses bespoke requirements, allows you run live and on-demand webinars, virtual events, live video streams and webcasts for up to 50,000 people. Features for this webinar package include multiple event experiences, custom experiences, advanced reporting and polling, integrations and much more.

However, the cost of this plan depends on your business requirements, so for a quote you will need to contact WorkCast to speak to one of our experts.

⟶ Learn more about our Pricing & Packages

If you’re still in the deciding whether WorkCast is the right webinar platform for you and your business, then you’ll be happy to know that you can try WorkCast for free with our 14-day trial. 

With our free webinar trial of WorkCast Stratus, the most powerful webinar platform on the planet, you’ll be able to run live webinars with no plugins, no downloads and no barriers for attendees, create custom, branded webinars and create bespoke landing pages and event emails.

With our webinar trial you can supercharge your lead generation, increase audience engagement and grow your business - all completely free of charge.

Want a free demo of WorkCast's platform before you purchase? No problem. You can request a free demo of WorkCast Stratus to receive a free customized webinar demo for your project with one of our webinar experts.

You’ll also receive case studies that are relevant to you and your sector and insight into webinar success, best practices, prices and packages.

Yes, you can purchase an annual license for WorkCast. Whether you’re opting for our Presenter+, Producer+, or our Enterprise webinar package, each of these plans is offered as an annual license, which customers can pay per month. For more information about what features and capabilities are available within each of our packages, you can visit WorkCast’s full list of prices and packages.