--- title: Live Webinars | Live Online Webinars | WorkCast description: Learn how you can increase engagement by 47% with live webinars from WorkCast. Start your free trial and attract 50% more attendees. --- [![WorkCast Logo](https://info.workcast.com/hubfs/workcast_logo_orange-01.svg "WorkCast Logo")](https://info.workcast.com) ** ** ** **Menu** ** ** Search # Live Webinars Live stream webinars to the world using the WorkCast Webinar Platform. [ 14-Day Free Trial ](https://info.workcast.com/get-your-free-workcast-trial) WorkCast is the Leading Webinar Provider ** ##### **8K** Events Run ** ##### **1M+** Attendees ** ##### **20+** Countries ## What is a Live Webinar & How Does it Work? Live webinars are an essential tool in any marketer’s toolbox. **Where on-demand webinars are available to view anytime, live webinars are just that - streamed live to your audience**. Despite the nerve-inducing nature of broadcasting live to an audience, live webinars are renowned for their interactivity - as attendees can interact with presenters in real-time. Unlike with[ on-demand](https://info.workcast.com/products-webinars/on-demand-webinars), attendees can participate in polls, fill out surveys, ask questions and chat with the host, live and in real-time. All of this maximizes attendance, with** over 60% of attendees viewing your webinar live rather than on-demand**, drives engagement and increases audience retention. This is why **live webinars are the gold standard for lead generation** - as engaged attendees are more likely to convert. In fact, **viewers of live webinars drive 47% more engagement than any other type of online event**.   [ See Webinars Pricing ](https://info.workcast.com/pricing) ## Why Choose Live Webinars with WorkCast? - **Between 2-5% of webinar attendees will buy something from you, so maximize your ROI and reduce your marketing spend** - **Increase webinar viewing time by 50%, **as live attendees are more likely to watch your webinar in its entirety - **Boost engagement by 47%** by interacting with webinar attendees in real-time via live polls, surveys, chat and more - **92% of webinar attendees want a live Q&A** session at the end of the webinar, so keep your attendees engaged and satisfied - **Attract 50% more attendees** to your live webinar than on-demand - **Access live engagement data and analytics** as it happens, so you can maximize your webinar results WorkCast take the stress out of webinars, so that you can focus on the more important stuff - like engaging your attendees. Try [WorkCast for free](https://info.workcast.com/workcast-present-webinar-platform-free-trial) today. [ See Webinars Pricing ](https://info.workcast.com/pricing) ## Further Reading and Live Webinar Resources: ![Live or on-demand webinar](https://info.workcast.com/hubfs/2021%20Website%20images/Resized%20SVGs/Live%20or%20on-demand%20webinar.svg) #### Live or On-Demand Webinars? Here at WorkCast we are dispelling webinar myths, so find out whether live or on-demand webinars are more engaging for audiences. [Read More →](https://blog.workcast.com/are-live-webinars-more-engaging-than-ondemand) ![Ultimate webinar handbook](https://info.workcast.com/hubfs/2021%20Website%20images/Resized%20SVGs/Ultimate%20webinar%20handbook.svg) #### Ultimate Webinar Handbook Learn everything you need to know about webinars with our Ultimate Webinar Handbook free eBook. Get your copy.  [Download Now →](https://info.workcast.com/ultimate-webinar-handbook) [ Pricing ](https://info.workcast.com/pricing) ## Live Webinar FAQs ** ** What is a live webinar? Live webinars are an essential tool in any marketer’s toolbox. Where [on-demand webinars](https://info.workcast.com/products-webinars/on-demand-webinars) are available to view anytime, **live webinars are just that - streamed live to your audience**. ** ** What is a webinar and how does it work? A webinar is an online seminar that allows you, or a presenter, to connect with your audience and share information online. Simply put, webinar means: web + seminar = webinar. Webinars are either [live ](https://info.workcast.com/products-webinars/live-webinars)or [on-demand](https://info.workcast.com/products-webinars/on-demand-webinars) events and take place on the internet in the form of a presentation, discussion, lecture or conference. Using a combination of assets, webinars use PowerPoint slides, webcams, a screenshare, pre-recorded MP4s and accompanying audio. [Webinars](https://info.workcast.com/products-webinars) can be used for corporate communications, lead generation, product demonstrations and more. They reach audiences ranging from one person, to thousands of people. Audiences sign-up using a registration form, then attend either a live or pre-recorded event. ** ** What are the benefits of webinars? People often ask: “What’s the purpose of a webinar?” Webinars are powerful tools for marketers and present many advantages. The top 3 benefits of [webinars](https://info.workcast.com/products-webinars) include the following: **1. Increase your engagement** Webinars allow you to interact with your audience and have meaningful two-way communication, rather than just talking at them. Your audience can ask questions, answer polls and engage directly with you in real-time. **2. Supercharge your lead generation ** Webinars are an effective way to increase your lead generation. By presenting on a topic relevant to your industry, you’ll not only position your company as a thought leader, but you’ll also introduce new leads to your business.  **3. Awesome brand experience ** Webinars help you to make your brand stand out. Great webinars should be fully customizable, so you can create a fun and engaging brand experience for your audience. ** ** How do I host a webinar? When it comes to hosting your own webinar, you can create a [webinar](https://info.workcast.com/products-webinars) from scratch in 10 easy steps: 1. Choose your organizer, presenter and moderator 2. Select your webinar format i.e. presentation, discussion, Q&A, etc 3. Design your assets and video for your webinar 4. Select your webinar platform, like WorkCast[* Stratus*](https://info.workcast.com/platform) 5. Set up your webinar presentation in the right environment with suitable equipment 6. Promote your webinar using social media, email marketing, landing pages and website banners 7. Choose the best day and time to run your webinar for maximum attendance 8. Select your webinar topic and create engaging content to captivate your audience 9. Practice, practice, practice - do several dry runs 10. Follow up with your audience post-webinar and send them a follow-up email with a link to the recorded webinar to extend its shelf life ** ** I don't want to run my webinar live. Is there an alternative? We understand that hosting a live event can be nerve-racking, which is why we offer a pre-recorded, or [Simulive](https://info.workcast.com/solutions/webinars/simulive-webinars), webinar option. With our pre-recorded webinars, you can record your live presentation from anywhere, without specialist equipment and you can redo audio, transitions and more if you’re not happy with them.  The only restriction with [pre-recorded webinars](https://info.workcast.com/solutions/webinars/on-demand-webinars) is that if you want to do a live Q&A, you will need to dial in to the phone number provided by the platform when the slideshow finished playing to answer answer the audience’s questions. [Learn more about Simulive webinars](https://info.workcast.com/solutions/webinars/simulive-webinars) ** ** How much does WorkCast cost & what webinar plans do you have? Whatever your business goals, or budget, we have a price and plan to suit your needs. **Business** Our Business self-service package gives you all the essentials you need to create webinars that pack a punch. Business enables you to run live and on-demand webinars. With Business you get an all-access pass for our platform features, plus one branded template, access for two users, and leading integration capabilities with popular SAAS tools. **Business Pro** Our Business Pro plan is a step up from Business. It’s packed with all of the platform features you get with Lite, but with a few extras. Business Pro users benefit from three branded templates, a registration capacity of up to 5000, one webinar library, access for five users, and leading integration capabilities with popular SAAS tools. **Enterprise** Our Enterprise plan is crafted to meet your needs to an absolute tee. Think ice cream sundae. You choose your favourite flavours, sauces, sprinkles, cream, and any kind of fruit you want on top. It’s bespoke, it’s unique, and it’s made just for you.  **Pricing** We build our plans to suit your exact needs so you will need to [contact our sales team](https://info.workcast.com/get-a-free-workcast-webinar-demo) for a quote. ** ** Can I create a free webinar on WorkCast? If you’re still in the deciding whether WorkCast is the right webinar platform for you and your business, then you’ll be happy to know that you can [try WorkCast for free](https://info.workcast.com/workcast-present-webinar-platform-free-trial) with our 14-day trial.  With our free webinar trial of WorkCast, the most powerful webinar platform on the planet, you’ll be able to run live webinars with no plugins, no downloads and no barriers for attendees, create custom, branded webinars and create bespoke landing pages and event emails. With our webinar trial you can supercharge your lead generation, increase audience engagement and grow your business - all completely free of charge. ** ** Can I get a free demo of WorkCast? Want a free demo of WorkCast's platform before you purchase? No problem. You can [request a free demo ](https://info.workcast.com/get-a-free-webinar-demo)of WorkCast to receive a free customized webinar demo for your project with one of our webinar experts. You’ll also receive case studies that are relevant to you and your sector and insight into webinar success, best practices, [prices and plans](https://info.workcast.com/pricing). ** ** Can I purchase an annual subscription for WorkCast? Yes, you can. Our Business, Business Pro, and Enterprise [plans ](https://info.workcast.com/pricing)are offered as annual subscriptions which can be paid monthly. ## Core Capabilities ** #### Video WorkCast was built for video so you can easily incorporate and play video during your webinar presentation and broadcast to any device. ** #### Webinar Branding Our seamless webinar branding capabilities mean there is no break in the brand experience for your audience. ** #### Audience Engagement Polls, surveys, questionnaires, chats, Q&As, and more means your webinars are interactive and your audience is engaged. ** #### Cloud Based WorkCast’s innovative cloud-based technology means your webinars can be accessed on any device. ** #### Powerful Integrations HubSpot, Salesforce, Marketo, Eloqua and more. No matter what platform you use, WorkCast can provide seamless webinar data integration. ** #### Reporting & Analytics Real time webinar analytics and comprehensive reporting data mean you can identify the hottest prospects for your sales team. ## [Pricing & Packages »](https://info.workcast.com/pricing) ## Find the perfect webinar package and price to suit your budget at WorkCast. 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Where on-demand webinars are available to view anytime, live webinars are just that - streamed live to your audience." }, "name" : "What is a live webinar?" } } ```