94% of webinars are made available on-demand.
On-demand webinars are pre-recorded, edited, and approved by your team prior to publishing the content. This allows your team to perfect the webinar presentation before delivering it to your audience. On-demand makes your webinar more accessible to a global audience by allowing them to access it anytime, from any device, anywhere in the world once it is published.
Even if your webinar first airs as a live, or simulive webinar, you should always make your content available as on-demand to generate more leads and increase your ROI.
Around 30% of your audience will watch the on-demand version of your webinar.
On-demand webinars extend the lifespan of your content. Rather than limiting your audience to those available on the day, hosting on-demand webinars allow you to promote your webinar well beyond its original air date.
Whether you’re looking to increase customer engagement, generate more leads or establish yourself as a thought leader in your industry, on-demand webinars are an essential component of any successful webinar strategy. Kickstart your webinar program and start your free 14-day trial with WorkCast today.
To help inspire your 2020 online events, we've put together examples of the top webinars, webcasts and virtual events of the year. Enjoy!
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Evergreen content specifically refers to content that is always of interest and use to readers, insofar as something can be.
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An on-demand webinar is a pre-recorded online presentation that can be edited and approved prior to publishing it for your audience to access. On-demand webinars are available to watch 24/7 for those who register to access the content.
On-demand webinars can be used for lead generation purpose, thought leadership, training purposes, or product demonstrations.
On-demand webinars provide many benefits to both the webinar hosts, and to their audience.
Benefits to webinar hosts:
Benefits to webinar attendees:
If you don't want to run your event as an on-demand webinar, you can explore live webinar and simulive webinar options.
Live and simulive webinars both run on a specific date and time. Live webinars are performed live during that timeslot, while simulive webinars can include both live and pre-recorded content.
With WorkCast, both live and simulive webinars allow you to include a live introduction and live Q&A to help personalize your presentation and connect with your audience.
During a live or simulive webinar, you can also include audience engagement tactics like polling questions, live chat with presenters, or live chat with fellow audience members.
Everyone should be using on-demand webinars as part of their webinar content strategy. After a live, or simulive webinar has run multiple times for your audience, it should be made available as on-demand content to help extend the lifespan of your content.
Beyond that, on-demand webinars are an excellent option for teams who work in heavily regulated industries where their content needs to be approved and signed off on prior to being published. Examples include those who work in legal firms, health care, government, etc..
If you’re still in the deciding whether WorkCast is the right webinar platform for you and your business, then you’ll be happy to know that you can try WorkCast for free with our 14-day trial.
With our free webinar trial of WorkCast Stratus, the most powerful webinar platform on the planet, you’ll be able to run live webinars with no plugins, no downloads and no barriers for attendees, create custom, branded webinars and create bespoke landing pages and event emails.
With our webinar trial, you can supercharge your lead generation, increase audience engagement and grow your business - all completely free of charge.
Want a free demo of WorkCast's platform before you purchase? No problem. You can request a free demo of WorkCast Stratus to receive a free customized webinar demo for your project with one of our webinar experts.
You’ll also receive case studies that are relevant to you and your sector and insight into webinar success, best practices, prices and packages.
WorkCast has multiple webinar packages to suit your business needs. The short answer is yes, you can pay per use. If you wish to purchase a one-off managed webinar you can speak to one of our webinar experts to discuss your individual webinar requirements, so that we can give you a quote.
In the meantime, you can get a free demo of WorkCast Stratus to determine whether our platform is suitable for your business needs.
WorkCast was built for video so you can easily embed it in your presentation and broadcast to any device.
Our seamless branding capabilities mean there is no break in the brand experience for your audience.
Polls, surveys, questionnaires, chats, Q&As, and more means your webinars are interactive and your audience is engaged.
WorkCast’s innovative cloud-based technology means your webinars can be accessed on any device.
HubSpot, Salesforce, Marketo, Eloqua and more. No matter what platform you use, WorkCast can provide seamless integration.
Real time analytics and comprehensive reporting data mean you can identify the hottest prospects for your sales team.
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