How Telit Cinterion Scaled a Consistent Webinar Programme with Simulive


50
Self-service Simulive webinars
~32%
Average attendee rate
9000+
Webinar registrations
The Challenge
Telit needed to run webinars regularly to educate and engage audiences across global markets. But delivering live events posed challenges, such as managing presenter availability across time zones, supporting speakers who were nervous on live day, and running multiple events without overwhelming their team. They needed a solution that could streamline webinar delivery while maintaining a professional experience for attendees.
The Goal
Build a repeatable, scalable webinar programme that delivers a polished, engaging experience - without relying on presenters being available live.
Telit wanted full control over their event setup, while reducing the live-day burden on their team.
The Solution
Telit adopted WorkCast’s Simulive format to run all of their webinars. With Simulive, they pre-record content directly within the WorkCast platform, then schedule it to play automatically at a set time—offering the polish of a live broadcast without the pressure of live delivery.
As a Self-Service customer, Telit takes full control of their webinar setup:
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They record sessions within WorkCast, removing the need for external tools.
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They add scheduled marketing polls to gather insights or generate leads.
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They attach resources, such as slides and supporting materials, to boost audience value.
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They track campaigns using referrer codes for actionable data.
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They offer on-demand access for long-tail engagement beyond the live session.
Despite the pre-recorded format, Telit still maintains real-time interaction through live Q&A, allowing presenters or moderators to answer audience questions and keep the experience dynamic.
The Results
Over three years, Telit ran an impressive 50 Simulive webinars, consistently delivering high-quality experiences without requiring live presenters on the day.
- 50 Simulive webinars
- Average 196 registrations
- 32.1% registration-to-attendee conversion rate
By using the platform to its full potential—from recording and polls to resource sharing and on-demand access—Telit has created a webinar programme that’s consistent, interactive, and built for results.
Why It Works
Telit’s use of Simulive addressed some of the most common webinar pain points:
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Flexible scheduling: No more juggling presenter diaries or losing impact due to time zone issues.
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Lower pressure: Nervous speakers could record confidently in advance, ensuring smooth delivery.
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Audience interaction: Live written Q&A and scheduled polls kept audiences engaged.
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Efficient scaling: The team could run multiple webinars without overloading resources.
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Always-on value: On-demand versions extended the life and reach of each event.
Simulive gave them the freedom to plan ahead, record on their own schedule, and deliver like pros - every time.
What's Next?
Telit continues to use WorkCast Simulive to power a scalable, repeatable webinar programme. Their marketing team has found a balance between high-quality delivery and low-pressure execution - proving that with the right tools, scaling webinars doesn't have to mean scaling stress.
Telit Cinterion
Telit Cinterion is a global leader in Internet of Things (IoT) solutions, providing secure, integrated products and services that empower businesses to develop and deploy innovative IoT solutions with speed and scale.