Webinars are a leading tool in B2B communication, lead generation and lead nurturing. However, webinars often suffer from poor attendee design and overall experience experience.
Plus, Marketers suffer from a lack of integration between their webinars and Marketing Automation platforms like HubSpot, Marketo and Eloqua but all too often integrations are not easy or reliable.
Is there a better way?
In this webinar you will learn:
Stewart Kibby, Chief Executive Officer, WorkCast
Stewart has been at the forefront of innovative webinars, webcasts and online event solutions for 10 years. During this time, he has seen much progress in the evolution of the format, but he believes that online events generally are still in their infancy.
Stewart was a director at Leighton, CTO and domainnames.com before spending a number of years as a Director at Verisign Inc in California. Stewart was one of the founders of WorkCast and has been with the company for 7 years.
His mix of European and US experience provides an insightful view of Webinar adoption and also on its move into Marketing Automation.